Who We Are

The TruBid Hay Exchange is an e-commerce hub of TruBid, LLC, an e-commerce company formed in 2018 that that prides itself in creating "Trusted & True" solutions for facilitating consumer-to-consumer and business-to-consumer sales through its websites.  The TruBid Hay Exchange launched in 2019 from its home state of Minnesota and is working on to expanding its service areas around the country.

Our Vision

The vision of the TruBid Hay Exchange is to be the premier e-commerce hub for the forage industry.

Our Mission

Our mission is to revolutionize the forage commerce industry by providing innovative and efficient platform solutions that promote transparency, integrity and clear communication between buyers and sellers.

Core Values

Our motto, "Trusted & True", is a reflection of our fundamental core values.


  • Transparency – We recognize gaining peoples trust requires openess and transparency.  One may be able to gain in the short run being non-forthright or dishonest, however it will usually cost you much more in the end.  We strive to promote an atmosphere of transparency between buyers and sellers as everyone comes out ahead in the end.
  • Integrity – For us integrity is a choice, it's who we've chosen to be at our core. It's about doing the right thing, even when nobody is watching.  It's also about doing the right thing after we realize we've done the wrong thing, therefore, it requires humility.  Integrity is about being honest, fair, responsible, reliable, and real. These are all traits we promote in interactions between buyers, sellers and ourselves.
  • Communication – The root to many conflicts often boils down to a breakdown in communication.  Sometimes it's just a lack of clarity, other times it can be a lack of respect due to unresponsiveness. We strive to encourage courteous, clear and responsive communication not just between TruBid and our customers but between buyers and sellers as well.